e-WAY allows real-time integration in a single data storage facility (click-stream data warehousing) of information on activities from a set of web servers, and uses graphs to display critical points and the basic cores of pages or contents on which web visitors focus.

It goes beyond other products which provide basic statistics with regard to the web site (hits, pages called up, number of visitors), giving users a view based on the observation of parameters which are relevant to the business, and allowing them to move from click-stream analysis to web channel analysis and its impact on the web in terms of Business.

The product includes modules to handle warnings and alerts in the event of changes in the trends of individual browsing (for known users) and / or collective changes by groups of users (anonymous users).

e-WAY provides real-time connection with other Information Systems to open up new business opportunities (Direct Marketing activities) following significant events.

e-WAY in depth (PDF 101 Kb)